We believe business technology exists for one reason—to help you achieve your goals. We also believe one way to make that happen is by freely sharing our expertise with others.
Whether you’re one of our clients or not, feel free to make use of the resources below. They’re free, they’re reliable, and they’re here just for you.
How secure is your company’s network? If it isn’t set up with robust security settings, you could lose important data. A data loss could impact your business in a very negative way. The best way to ensure that your company’s network is in good shape is to perform a network security audit.
Cybersecurity is a hot topic for businesses of all sizes – and for good reason. Unfortunately, cyberattacks evolve at a rapid pace. Let’s take a look at four emerging network security threats set to take on individuals, organizations, and even governments in 2020.
Managed service providers offer many benefits to small companies, including disaster recovery, resource disposal, high-security levels, data backup, and complete IT solutions. Managed service providers are cost-effective solutions to all your IT needs.
Managed service providers are an essential part of your network team. They can keep your network secure, provide support, eliminate technical challenges, protect your company, and keep your systems up and running, ensuring maximum productivity and security.
Even the most carefully prepared disaster recovery plan can fail. The good news is, there are steps you can take to make your plan as fail-proof as possible. Here’s what you should know.
If there’s one thing that’s true of IT, it’s that somewhere, somehow, something will go wrong. For businesses, the most important strategy is preparation. After all, computer systems fail for all kinds of reasons. That’s why one of your biggest priorities should be to protect your company’s data.
In this increasingly digital world, we all know how important it is to allocate the right budget for our business IT needs. t’s estimated that, around the world, IT spending will rise to $3.8 trillion by the end of 2019. More organizations are realizing the importance of investing in their technology as a driver for overall business success and growth.
In a world where technology is constantly advancing, there’s no escaping IT tasks. If you’re a small or medium-sized business (or SMB), you may be torn between hiring someone full-time to manage your IT in house and outsourcing the tasks. You might be surprised to learn that outsourced IT affects your bottom line in positive […]
As a cost-effective solution to traditional on-premise systems, cloud computing is simply a better way to run any company – in any industry or niche. With this in mind, here are some of the current trends that can benefit your new or burgeoning brands.
Enterprise mobility refers to the trend of using mobile devices and Cloud computing to complete work outside of the office in one’s own time. With more and more employees working out of the office, the need for enterprise mobility is stronger than ever.
It’s extremely difficult for your team to get their job done when your network is down. Calling for technical support after the problem has already resulted in downtime is inefficient and causes your business to lose valuable work time and revenue earning opportunities.
By working with managed IT services, you can free up your time to work more strategically. When you aren’t worried about outages and security problems, you’re better able to handle business operations and turn higher profits. Find out how our experienced team can help.
As a small business owner, choosing to use an IT support company is usually a smart decision. You don’t have the time necessary to ensure your hardware and systems are running smoothly at all times. You also don’t have enough time to properly analyze your technologies for inefficiencies, especially when you’re busy managing your business […]
Partnering with a top-notch managed service provider can be greatly beneficial to SMBs. By outsourcing their IT support, companies can focus more on their business and deal less with burdensome IT issues. And with more time to spend on their business, they can grow their bottom line and gain a competitive edge. But when it […]
Cloud backups are a great way to ensure business continuity in the event of a disaster. Companies can use these tips to find the right service provider.
Disasters come in all shapes in sizes. Successful businesses have a disaster recovery plan in place to help mitigate the impact of these events. Meanwhile, those companies without one are forced to scramble in the event disaster strikes. Let’s look at what it takes to make sure your company is ready.
Why do so many SMBs prefer cloud-based services? Read our latest blog as we go over the four primary reasons that can make the biggest business impact.
The cloud utilizes parallel and redundant machinery as part of its design. Most providers use practices such as maintaining multiple copies of the file. As a result, storing your files on the cloud is a great practice for continuity and data integrity.
When planning the next stage of your company’s growth, IT management may take a prominent role in your business success. Much depends on how you approach your technology management needs. Considering the benefits of managed IT services could mean the difference between failure and success.
When researching, you should measure what each provider has to offer and determine if they can cover all your business needs before signing anything. A reliable managed IT services provider should be able to make your business IT environment more effective both in cost and function.
Hackers have found a new way to track you online. Aside from using advertisements and suggestions, they can now use autocomplete passwords to track you down. Feeling unsecure? Here are some ways to keep you out of harm’s way. Why auto-fill passwords are so dangerous As of December 2018, there are 4.1 billion internet users […]
Customer relationship management (CRM) software can add value to your business in many ways. Next to being a very important sales improvement tool, CRM software strengthens your company’s professional image in the market. However, not all CRM users utilize the software a hundred percent. Here’s what you can do with CRM to get the job […]
More consumers are now turning to online reviews to help in their buying decision process. With Google reviews, you can enhance your online presence by making sure your business ranks well in search engine results pages (SERPs). Here’s what you need to know to make that happen. How Google changed search results Google now […]
When a power outage occurs, smart business owners use an emergency power system to keep workstations from suddenly shutting down. This prevents data loss and keeps computers operational. Connecting your networking equipment to an uninterruptible power supply (UPS) system will also keep your employees productive during a power outage. UPS for network equipment UPS systems […]
While using a virtual private network or VPN isn’t a silver bullet to online privacy threats, it still offers crucial security benefits, especially if any part of your day involves using unsecured channels such as public Wi-Fi. Given its importance, how do you pick the right one and what factors do you need to consider? […]
There are only so many hours in a workday, so making the most of your time is vital. If distracting websites, unorganized files, and cluttered inboxes prevent you from getting work done, consider these tips to better manage your time and stay productive at work. Monitor productivity levels Start by tracking how much work you […]
In 2003, a manager at the National Institute of Standards and Technology (NIST) authored a document on password best practices for businesses, federal agencies, and academic institutions. More recently, however, the institute has reversed its stance. Find out why and what great passwords are made of. The problem The issue isn’t necessarily that the NIST […]
According to a recent survey of 1,800 consumers, 42% said they’re “very unlikely” to buy from unprofessional or ugly websites. If you’re wondering whether or not your site could fall into that category, check out these key indicators. A variety of professional photos From pictures of your products to team photos, high-quality images are arguably […]
The word “hacker” conjures up an image of a hoodie-wearing basement dweller that programs all sorts of malicious attacks to infiltrate their target’s computer. But hackers are so much more than that. There are also hackers that use their skills to do good. A complicated history In the 1950s, the term ‘hacker’ was vaguely defined. […]
Almost every modern mobile device allows you to send and receive emails, download and upload media files, store data, and even close business deals. As mobile devices have become indispensable in everyone’s personal and professional life, the security risks have also increased — and backing them up has become more critical than ever. Malware on […]
Cloud computing marketing can be deceiving. When you see an image of the cloud, it’s often a happy, bubbly, white puffball floating delightfully in front of a blue sky background. Its presence is both calming and reassuring, which makes you believe that anything is possible. Security would never be an issue, right? Ask one of […]
There are no one-size-fits-all options when it comes to the right social media platform for your small- or medium-sized business. Facebook might be the biggest name in social media networks, but there are trendier platforms like Instagram and Twitter that millennial customers usually prefer. Different platforms attract and cater to different people, and it’s essential […]
Identifying opportunities in all areas of business is vital for growth, but one area that’s often overlooked is technology. Although it’s easy to adopt an “if it ain’t broke, don’t fix it” attitude with IT, conducting regular technology business reviews is a must. What is a technology business review? A technology business review reveals the […]
As IT security consultants, we’re stuck between a rock and a hard place. Managed IT services providers (MSPs) such as ours want to provide clients with enterprise-level IT, but that requires that we specialize in overwhelmingly intricate technology. Explaining even the most fundamental aspects of cybersecurity would most likely put you to sleep instead of […]
As a business owner, you work hard to succeed. But that can be difficult when you’re up against stiff competition and notorious cybercriminals. The future may be unpredictable, but that doesn’t mean you should take the security of your Mac device for granted. Protect it with these helpful tips. The basics First, let’s start with […]
The right technology investment can lead to business success. With customer relationship management (CRM) software at the helm of your sales and marketing efforts, you can nurture long-lasting business relationships and improve your bottom line. If you need more convincing, we’ve compiled five more reasons why your business needs CRM. Grows with your business The […]
Hackers come in all shapes and sizes. From kids wanting to gain notoriety on the internet to political groups trying to send a message, the motives for a cyberattack vary widely. So how can you protect yourself? It all starts with getting to know your enemy a little better. Here’s a profile of four different […]
Your brand’s online reputation is not helpless from negative reviews on consumer complaint sites. Though it’s nearly impossible to remove them from the Internet, there are online reputation management strategies you can use to deal with these pesky complaints. Don’t engage site or users directly Don’t send emails demanding to have the content removed or […]
Disaster recovery (DR) isn’t what it used to be. Long gone are the days when a DR solution cost over a hundred thousand dollars and relied predominantly on tape backups. Cloud computing has dramatically changed the DR landscape. Unfortunately, there are still many misconceptions about DR. Here are a few of the myths that no […]
Experts are constantly creating new security systems to protect individuals and businesses from hackers. From those who want to attend popular events like the Olympics to avoiding an angry boss, hackers are preying on gullible victims to circumvent network security systems and steal sensitive information. If you don’t want to be the next victim, read […]
Facebook’s most recent monthly active users numbered over 2.3 billion. That’s almost one account for every three people on the planet! Many of your ideal customers use this platform to interact with businesses and creating a page for them to engage with yours costs almost nothing. Here are six free ways to get more eyes […]
Can you name five cybersecurity best practices? Most people can’t, and few of those who can, actually follow them. Unfortunately, cyberattacks are far too common to be lax about staying safe online. Your identity could be stolen, or even worse, you could expose private information belonging to your company’s clients. There are many ways you […]
What recent tech fads has your SMB dismissed as silly? 3D printing, internet of things…Pokémon GO? Juvenile as they may seem, these trends helped a lot of businesses make money. Navigating them may seem like a lost cause, but with the right know-how, you can earn profits by exploiting current tech trends. Let’s take a […]
Personal computing is with us wherever we go. Thanks to the rise of the mobile industry, smartphones and tablets allow us to take work home with us. And with the bring your own device (BYOD) strategy, businesses have never been so productive. However, BYOD can pose a number of security risks if you’re not careful. […]
Just because your IT provider has a plethora of awards and certifications under its belt doesn’t mean that you can blindly hand over your business’s future to them. Often times, there are some aspects in your business continuity plan that tend to be overlooked by your provider. We have rounded up some of these issues […]
Managing your company’s Twitter account can be tricky. You might have a lot of brilliant things to say in under 140 characters, but they’re useless if nobody reads them. So what can you do to get more people viewing and retweeting your posts? Here are a few tricks you can use to get more retweets. […]
Security experts are constantly discovering new potential threats, and quite recently, they’ve found a new type of Spectre-style attack more dangerous than the original. Here’s a quick rundown of the new Spectre variant. Spectre 101 For those who don’t know, Spectre is a vulnerability in modern computer chips like Intel and AMD that allows hackers […]
The internet is indispensable for improving business productivity, but it’s also an outlet for procrastination. With unfettered access to the internet, it’s easy to stray away from your important work responsibilities. Fortunately, web monitoring can ensure your employees don’t overuse non-work-related sites. Time-saving measures Internet monitoring software saves employees from visiting entertainment, gaming, or online […]
When it comes to Internet security, most small businesses don’t have security policies in place. And considering that employee error is one of the most common causes of a security breach, it makes sense to implement rules your staff needs to follow. Here are four things your IT policies should cover. Internet In today’s business […]
Data is incredibly valuable. The more of it your business generates, the easier it is to predict market and customer behaviors. Analytics solutions aren’t always the right fit for small businesses, but that doesn’t mean their data isn’t valuable. Here are some ways to add real value to your business by harnessing the power of […]
Businesses are relying on social media more than ever to get their voices heard on the Internet. However, so many companies make mistakes that are too important to ignore, and which could seriously damage your online reputation. As a business owner you need to keep your organization in check, and avoid these common online reputation […]
Experts estimate that the global market for cybersecurity products this year will exceed that of last year. At first glance, an increase in spending seems necessary and shows that businesses are becoming more aware of cybersecurity issues. But a closer look may prove otherwise. Learn why your company could be investing on cybersecurity products the […]
No company is completely safe from data breaches. For proof, look no further than companies like Yahoo, AOL, and Home Depot, which compromised millions of personal customer information. That said, no business is completely helpless, either. The following steps can minimize the risks to your business in the event of a large-scale data breach. Determine […]
Yet another global malware infection has been making headlines and the story just took a turn for the worse. When the news of VPNFilter broke, experts warned that 500,000 devices were already infected, but now they believe that number is much higher. Thankfully, it’s not too late to protect yourself. VPNFilter recap A team of […]
Apple’s yearly Worldwide Developers Conference (WWDC) has come to a close. Engineers from Apple met and exchanged ideas with developers in the event, while consumers looked forward to updates on existing products and news about future innovations. Here are the highlights that stole the show. A more personal, faster iOS 12 Apple has focused on […]
HTTPS usage on the web has taken off as Chrome has evolved its security indicators. HTTPS has now become a requirement for many new browser features, and Chrome is dedicated to making it as easy as possible to set up HTTPS. Let’s take a look at how. For several years, Google has moved toward a […]
Apps are supposed to make life easier in the workplace. But if you use too many of them working at one time, things can get messy. This is a familiar problem in many small businesses that rely on several apps and software for daily operations. The confusion drains funds and reduces employee productivity, as a […]
More teenagers are leaving Facebook for other online platforms that feature images or videos and give them more control over who can be their friends. Based on a new Pew Research Center survey, only 51% of US teens are using Facebook. By contrast, 69% of US teens were reported to be using Snapchat, 72% Instagram, […]
A few weeks ago, Microsoft made an announcement to block future content that is embedded with Adobe Flash, Shockwave, and even their own Silverlight platform from Office 365. While the developers have their reasons for implementing this, they should have pulled this feature earlier to avoid many irate customers. Microsoft recently announced plans to eventually […]
Healthcare is the only industry where insider threats pose the greatest threat to sensitive data, with 58 percent of security incidents coming from people working within the organization itself. Here’s a look at five ways to prevent such breaches. #1 Educate – The workforce (meaning all healthcare employees) must be educated on allowable uses and […]
Talos recently warned that at least half a million routers have been endangered by a new form of malware called VPNFilter. After an earlier version targeted devices in Ukraine, VPNFilter has spread rapidly in around 54 countries, affecting home and small business routers. How VPNFilter Works Talos cited the vulnerable devices as Linksys, MikroTik, Netgear, […]
High-quality products and services can make a business successful, but exceptional customer service is what makes customers come back. This is why companies constantly try to innovate their customer service strategy — and some do it by adding artificial intelligence (AI) into the mix. How AI capabilities enhance customer service AI has two capabilities that […]
In the wake of Facebook’s worldwide privacy scandal, it’s time to revisit some social media best practices. Your information is incredibly valuable, and you can’t rely on social media platforms to keep it safe from hackers. Heed these tips to make sure your Facebook and Twitter accounts are well secured. Lockscreens exist for a reason […]
Do you, as a brand new business owner, know how to take advantage of social media exposure, especially if no one has any idea what your new business is all about? The truth is, you can succeed with social media, even if you have what could be perceived as a small, newbie brand. Read on […]
Storing copies of your business data in the cloud will help you avoid the risks associated with broken hard drives, lost or stolen devices, and human error. That’s because entrusting your data to an expert cloud provider means you’ll have trained professionals handling the backup of your business assets online. How should you go about […]
Healthcare providers that use Social Media can interact with their patients, advertise new services, and quickly communicate urgent announcements or messages. There’s immense potential for it to improve care, but also to expose patient-specific information. On April 14, 2003, the “Health Insurance Portability and Accountability Act” (HIPAA) became law with the goal of protecting the […]
Facebook is the most popular platform for developing brand awareness because it allows businesses to target users based on what they have posted in the past. But after the recent data breach scandal, is your data still safe? Read on to find out if you need to worry about your privacy. Last month, news broke […]
Due to increasing connectivity and technological advances, mobile workers are increasingly becoming the norm in almost every industry. Business owners need to ensure these workers stay connected, so we’ve got some helpful tips in how to effectively apply mobile performance management. The ability to manage the workforce out in the field requires a modern support […]
Bad news, internet users: Cybercriminals have developed more advanced tricks to compromise your systems. While you may be familiar with attacks involving suspicious emails, the new kid on the block known as watering hole attacks are far more nefarious and effective. Fortunately, there are a few things you can do to keep yourself safe. What […]
Blockchain technology is very complex. So instead of diving in to what makes it work, we want to first showcase what it’s capable of. The primary purpose of blockchain is faster and more secure information exchanges, which has led to some incredible advances in small-business technology. Read on to see what you might be missing […]
In March 2018, disturbing reports circulated on the web that revealed a company named Cambridge Analytica harvested confidential details of 50 million Facebook accounts. If you’re concerned that your private details are being passed around by private companies, consider the following 3 tips to maintain a confidential Facebook profile. Download your Facebook data The thought […]
Phishing schemes abound every season, and tax season is no exception. It’s an important time of year in the corporate world and cybercriminals are looking to take advantage of it, which is why your business must ensure that your confidential data is kept under lock and key. Phishing baits to watch out for Phishing attacks […]
Regardless of your best office IT strategies, it’s nearly impossible to thwart every type of cyberattack. And when they do happen, most businesses depend primarily on their internal resources and personnel. On the other hand, some organizations have realized the risks and complexities involved and have sought external support from leading industry specialists. Here are […]
Back in 2017, Equifax, one of the three major credit bureaus in the US, made a major security blunder that leaked millions of sensitive information, including Social Security numbers, addresses, driver’s license numbers, and credit card details. The company estimated that the data of 145.5 million people (almost half the US population) were exposed. But […]
Regardless of your company’s size, social media marketing is a fickle tool you can’t afford to ignore, especially if your business targets Generation Z customers. Read on to discover five ways to get the most out of your social media. #1. Choose the right platform Between Facebook, Twitter, Instagram, YouTube, and LinkedIn to choose from, […]
Google constantly strives to boost user experience by regularly updating their series of tools and applications. This time around, they added a new feature to Google Drive wherein users can add a comment directly on the ‘Preview’ pane of Microsoft Office files, images, and PDFs. Read on to find out how this can benefit your […]
Con artists have created a new method of deceiving Chrome users by freezing their browsers and displaying a security notification with bogus tech-support contact details. Their ultimate goal is to scare potential victims and trick them into dialing the fake hotline number on the screen. The End Game The scam works by displaying an error […]
With so many affordable IT tools on the market, it’s a great time to be a small-business owner. Most of them are basic and won’t require much training, too, so you don’t have to be tech-savvy to use them effectively. All you have to do is find the right one for your particular goals and […]
Facebook’s newest action can mean bad news to businesses. The company had announced its decision to screen its News Feed to include less content from publishers and businesses and more from your loved ones. This comes after the allegations of how social media has unconsciously shaped people’s opinion and mental well-being. Potential outcome for Facebook […]
Cybercriminals are fairly experienced at avoiding detection. By the time you notice they’ve infected your computer with malware or hijacked your account, serious damage has most likely already been done. To make matters worse, they have another way to hide their illegal activities, and it involves sending thousands of spam emails. Understanding DSD Distributed Spam […]
From CryptoLocker to WannaCry, ransomware has grown in sophistication and scope over the past few years. And given its widespread success with hackers, more ransomware attacks will likely be developed further into 2018. In anticipation of these attacks, many experts are saying that virtualized disaster recovery solutions may be the best way to defend against […]
Installing security patches is usually such a humdrum task that even the most inexperienced users handle it. Unfortunately, that has not been the case with the Spectre and Meltdown fixes. This time around, we recommend you skip installing the update and let an IT professional handle it for you. Unsecured data storage Spectre and Meltdown […]
During a power outage, responsible business owners use emergency power to keep desktop computers from unexpectedly shutting down. While that’s certainly a good strategy for keeping machines operational and preventing data loss, there’s something else you can do to ensure that your staff remains productive while weathering a storm: uninterruptible power supply (UPS) for networking […]
If you’re disturbed by advertisements and “helpful” suggestions that are based on your internet browsing habits, recent research has found yet another source of online tracking. It’s a sneaky tactic that also comes with serious security concerns. Let’s take a look at what you can do to stop it from targeting you. Why auto-fill passwords […]
Big-name social media platforms such as Instagram, Facebook and Snapchat are more interactive and responsive than ever. However, these platforms now have a plan to move another step forward in 2018. Here are the top 5 trends you should watch out for this year. The boom of Augmented Reality The launch of the new iPhones […]
“Fad” is a dirty word for many small-business owners. Whether it’s what they’re selling or what they’re investing in, business owners need long-term and reliable investments to secure their future. With 2017 in the rearview mirror, we finally know what was a fad and what was a smart investment. See for yourself! Small businesses love […]
You can easily tell whether a website is encrypted, and therefore safe, if a padlock icon appears next to its URL and if it starts with HTTPS (instead of just HTTP). Unfortunately, hackers now use the very same tool that’s supposed to protect browsers from malicious entities via encrypted phishing sites. How hackers use encryption […]
You might not be interested in learning about IT, and we don’t blame you, you didn’t start your business to master the ins and outs of servers. But whether you like it or not, your business relies heavily on technology to survive. This is why there are certain aspects of IT that you can’t afford […]
In November, 2017, Facebook announced that their extremely popular Facebook Messenger application would allow businesses to speak to customers on both their own websites and from within Facebook Messenger. Read on to discover how your business can benefit from this feature! The How By installing a plug-in called Customer Chat, retailers can integrate Facebook Messenger […]
With stories of large-scale data breaches and internet service providers tracking internet habits, online privacy is becoming a rare commodity. Incognito mode and private browsing features may be able to cover up your browsing history, but they don’t completely protect your online activities. You need a Virtual Private Network (VPN). What is VPN? Simply put, […]
Connections, Listings, and Invoicing are the most recent additions to Microsoft’s software lineup and they’re finally out of the beta testing phase. These apps come with every Office 365 Business Premium subscription and are perfect for companies with fewer than 300 employees. Installing and using them is a breeze, see for yourself. Microsoft Invoicing Word […]
According to experts, passwords shouldn’t be the only way you defend your accounts. After all, hackers have plenty of tricks and tools to steal them. So to help businesses fully understand the risks involved, Google conducted a study on the causes of account hijacking. The results From March 2016 to March 2017, Google and UC […]
Over the past year, Google has been giving business owners more control over what information is displayed in the search results. At first, the options were limited, but now Google is opening up opportunities for advanced features that greatly improve customer service. How to edit your business’s Google listing When someone types your business’s name […]
Google has made reviews more visible within its search results, which means that online reviews will have a massive impact on customer behavior and your company’s search performance. If you’re not taking the time to generate good reviews from prominent sites, your business may not get enough customer attention to stay afloat. How Google changed […]
A fundamental flaw with WiFi networks has recently been discovered by two security researchers. According to their reports, the KRACK vulnerability renders advanced encryption protocols useless and affects nearly every wireless device. Read on to find out more about KRACK hacks and how you can defend against them. What is KRACK? Simply put, KRACK, short […]
IT systems are becoming increasingly complex to manage, so much so that humans alone can no longer make sense of them. As such, there is a growing demand for technologies that can help simplify and automate business IT. According to Cisco, the inception of artificial intelligence (AI) and machine learning has accelerated that ability even […]
For years, we’ve been told that strong passwords include three things: upper and lower-case letters, numbers, and symbols. And why wouldn’t we when the National Institute of Standards and Technology (NIST) told us they were the minimum for robust passwords? Here’s why and how it involves you. The problem The issue isn’t necessarily that NIST […]
We’re all obsessed with finding new ways to become more productive. Business gurus often emphasize the importance of time management and taking breaks to avoid burnout. But aside from motivating yourself to work more efficiently, there are plenty of tools that increase your daily output. If you use a computer all day, check out these […]
No one can deny that social media has become a powerful online marketing channel. It’s cheaper, less complicated, more effective, and…a lot cooler. The numerous benefits are especially advantageous to small businesses that don’t have print or TV ads. Interested in creating a social media ad of your own? Read on. Why advertise on Facebook? […]
No business owner wants their customers’ data leaked, but no matter how well your prevention plan is, the unexpected can happen. And when it does, what will determine the fate of your business is how well you respond to it. So before you start planning an incident response, read the following story and recite this: […]
Small- and medium-sized businesses constantly struggle with different areas of business, whether it’s accounting, inventory, or strategic planning. This is because SMBs often lack the tools to manage these systems efficiently. However, enterprise resource planning (ERP) software can come in handy. If you’re looking to improve business performance, read on. What is ERP? Simply put, […]
If you’re using Office 365, you wouldn’t want to miss this news: Online scammers are carrying out a highly customized spear-phishing campaign to steal Office 365 users’ credentials and attack organizations internally. Get yourself informed and read on. What makes it different from other scams? The new threat comes in the form of spear phishing, […]
The trail of devastation left by Hurricanes Harvey and Irma has reminded us once again that coastlines and even entire regions of the country can be demolished by natural disasters. While catastrophes cannot be prevented, planning around them with a well-crafted disaster recovery (DR) strategy can help minimize the damages and keep your business alive. […]
You’ve received a message from one of your Facebook friends. You click on the link not knowing what you’ve gotten yourself into. This describes one of the latest social media adware schemes, which has wreaked havoc on Facebook users worldwide. What is it? Little is known about the adware itself or those behind it, but […]
Disguising itself as an invoice proved to be an effective approach for the original Locky ransomware, which infected millions of users in 2016. Although it was mostly defeated, hackers are currently using a similar approach to spreading a new type of malware. In 2017, a new Locky ransomware is poised to duplicate the success of […]
Managing applications on-premise is expensive and inefficient. Today’s workforce is now more mobile than ever before, which is why businesses are investing in remote access solutions so their employees can access applications and documents whenever and wherever. Amazon AppStream 2.0 is one such solution, and here’s why it’s worth looking into. What is it? Initially […]
Newspaper headlines and Hollywood movies have influenced our understanding of computer hackers, but in the real world it’s not so simple. Some hackers are making tremendous contributions to the field of cyber security, it just depends on which hat they’re wearing that day. Take a few minutes to learn about white, black and gray hat […]
Most companies have customer relationship management (CRM) software to help them keep track of contact information and purchase history. But having a large database is worthless if you’re not using it to build long-lasting relationships. To keep existing clients coming back and bring new ones in, follow these CRM best practices. Always update customer information […]
To truly understand their customers’ purchasing habits, all content marketers have to do is follow the clues left on social media platforms. By doing this, they can send the right content to the right audience and increase conversions and sales. Here’s what you need to know to utilize social media to your business’s advantage. Identify […]
Computer threats have been around for decades. In fact, one of the first computer viruses was detected in the early 70s. Technology has come a long way since then, but so have online threats: Spyware, ransomware, virus, trojans, and all types of malware designed to wreak havoc. Here’s how different types of malware work and […]
Businesses that store and process large volumes of data need a highly organized storage and backup system. Although there are various ways to do this — like keeping them on multiple devices or putting them on external hard drives and memory cards — these are not very efficient and can also be misplaced. Google’s new […]
Nyetya, a variant of the Petya ransomware, is spreading across businesses all over the world. Although it shares the same qualities as WannaCry — a ransomware deemed ‘one of the worst in history’ — many cyber security experts are calling it a more virulent strain of malware that could cause greater damage to both small […]
How many routine emails would you say your sales and marketing teams send every day? If it’s not many, is that because you don’t have the resources for mass outreach campaigns? Either way, email automation is the perfect solution to staying in touch with customers and prospects without wasting company resources. What is email automation? […]
Businesses in the digital age rely on a strong online presence to stand a chance against stiff competition. This explains why many SMBs are turning to social media marketing. And with platforms like Facebook with a global audience of 1.8 billion users, the time to leverage the right tools to your advantage is now. Audience […]
There are an exhausting number of cyber security threats to watch out for, and unfortunately you need to add another to the list. A recent leak from the CIA proves that routers are one of the weakest links in network security. The Wikileaks CIA documents For several months, the notorious website famous for leaking government […]
The benefits of Office 365 have totally changed the way most businesses operate, and it’s hard to believe anything else could have been added to make it even better. But lo and behold, Microsoft has added another excellent feature for getting a better return on your productivity software investment. What is Power BI? Released in […]
Many small- and medium-sized businesses are abandoning traditional marketing methods in favor of social media platforms, and for good reason. Take Pinterest, for example, whose latest product “DIY Promoted Pins” allows businesses to promote their Pins to increase click-throughs, improve reach, and potentially drive more website traffic. But wait, there’s more. Know your audience According […]
Aside from overseeing your business’s network security, IT security staff are also adept at fixing personal computers. However, that doesn’t necessarily mean they should. In fact, such occurrences ought to be minimized, if not avoided altogether. Your security personnel should be focusing on more pressing issues. But if they’re toiling over PC repairs, not only […]
This year, the National Oceanic and Atmospheric Administration (NOAA) predicts up to four unusually active hurricanes. With that in mind, there’s no better time to test your disaster recovery (DR) plan. But to avoid data loss and expensive downtime from such catastrophes, there are several things that need to be accounted for. The NOAA forecasts […]
By now, you must have heard of the WannaCry ransomware. It ranks as one of the most effective pieces of malware in the internet’s history, and it has everyone worried about what’s coming next. To guard yourself, the best place to start is with a better understanding of what made WannaCry different. Ransomware review Ransomware […]
This month, ransomware has taken center stage yet again. WannaCry has already infected thousands of users around the world. In true ransomware fashion, WannaCry holds user data hostage until the victim decides to pay the ransom. What’s more alarming, however, is that the global success of this malware will likely spawn even more potent variants. […]
With as much as we write about sophisticated malware and security breaches, sometimes the most effective attacks are the ones that prey on human error. In the most recent case, all it took was an email with a perfect imitation of one of Google’s security screens. If you use Gmail, you need to know how […]
Many small- and medium-sized businesses utilize some type of social media or content marketing strategy. But since your competitors are possibly using similar platforms, you have to constantly find new ways to make your company stand out. Here are some tips to leverage the power of social media and content marketing to your business’s advantage: […]
eCommerce websites take longer to create than regular websites. That’s because finding the right plugins and fine-tuning other components such as the blog page takes a lot of time. Only when you’re certain that everything’s in place should you go live with your website. Until then, take the time to double-check everything; the last thing […]
So much of cybersecurity depends on adequate awareness from users. Phishing for example, preys on people’s fears and desires to convince them to click on hyperlink images and text before checking where they actually lead to. However, with the latest trend in phishing, even the most cautious users can get swept up. Read on to […]
Mobile phones’ sizes and styles went through massive changes in the last few years. And as their looks and dimensions changed, so did their functions. With better capacity and bigger storage, mobile phones turned into veritable mini-computers that businesses were quick to adopt as a vital office tool. Naturally, hackers got the memo. With new […]
With more and more social media platforms popping up all the time, it can be tough to keep track of social media policies and assess their effectiveness. However, if you fail to review them annually, your employees might get so obsessed with what’s trending on Twitter that they miss their deadlines. That would impact productivity […]
Accusations of inappropriate government surveillance have been swirling after Wikileaks recently released thousands of pages supposedly detailing the CIA’s exploitation of compromised devices and applications. But in today’s climate, every headline needs to be taken with a grain of salt. Read on to find out what’s actually at stake and why you probably don’t need […]
We’ve gotten so caught up discussing ransomware prevention with our clients that we’ve neglected to mention that several strains have already been defeated. In fact, there’s a decent chance you can actually decrypt all your data for free. Always make sure to check these lists before responding to a cyber attacker’s demands. The state of […]
If business value is all about the long-term health and well-being of your company, there are few things more important than getting your product into customers’ hands swiftly and efficiently. Thankfully, modern technology has revolutionized these tasks and how you add value to your business. Let’s take a look at one of the most recent […]
The 21st century is the age of social media, with a plethora of outlets available, users are spoilt for choice. Business owners are faced with the same dilemma, between Facebook, Instagram, Twitter, and about thirty more – which one should they invest in? It’s important that the platform is simple, interactive, and touches base with […]
How many times have you read a shocking headline, only to find the attached article incredibly underwhelming? Over the last several weeks headlines decrying the threat of “fileless malware” have been everywhere, but the truth is a little less scary. Let’s take a look at what’s really going on and who’s actually at risk. What […]
No matter how much we analyze your network activity, or how many cyber-security conferences we attend, nothing educates us like the missteps of real-world businesses. Learning from example is by far the best way to beef up any disaster recovery plan (DRP), and the recent audit of a state government office gifted us plenty of […]
The first thing that comes to mind when you think of social media is Facebook and for good reason. Not only does it boast the most users, but it also has the biggest reach and cultural impact. Since there is no one-size-fits-all social media platform, it’s imperative for small- and medium-sized businesses to examine their […]
Shopping around for a managed IT services provider is tough. You’re looking for a business to manage extremely complex and delicate technology, so they can’t be expected to get into the nitty gritty details of DNS-layer security, intrusion prevention systems, and encryption in their marketing content. But one thing does need clarification: What exactly are […]
With our busy schedules, we all could use more time to ourselves and loved ones. Getting back home in time for a real meal is now a luxury for many. Thanks to productivity tools like Google’s G Suite and Microsoft’s Office 365, we’re able to regain some of our lost time. But unless money is […]
Behind the application is the business, and behind the business is the need to drive revenue. With Stories, Instagram aims to capitalize on their platform and the enormous consumer reach it has — an impressive following of over 600 million monthly active users. Teaming up with global advertising giants, IG is now dipping its toes […]
Filling out web forms often seems like an unbearably monotonous obstacle that gets in the way of online shopping, booking a plane ticket, and doing other types of online registration. With many of today’s transactions done online, people have become accustomed to relying on their browsers’ autofill function to save time. But being able to […]
Failure to understand your customers’ needs and wants could result in ill-informed marketing strategies. And when your company can’t satisfy their demands, they’ll likely turn to your competitors instead. To prevent this, deploying a customer relationship management (CRM) system can make a world of difference. Here’s a handful of reasons to make the switch. Grows […]
Ransomware, Trojan horses, spyware and malware are things small businesses like yours don’t ever want to come across. While the term cyber security was once thrown around to scare businesses into purchasing security software, today’s sophisticated threats can leave immense impact, something that antivirus solution alone can’t handle. With that in mind, we’ve rounded up […]
Over the previous months, you’ve probably heard about new and disruptive trends like virtual assistants, smartphones, and automation technologies. Some of these IT solutions may even be placed on top of your business priority list. However, with floods, fires, and power outages just around the corner, disaster recovery and business continuity plans should always have […]
With communication apps such as Skype, WhatsApp, and Slack aiming to conquer audio and video calling, what is a social networking giant like Facebook to do? In a move to enhance its already ubiquitous Messaging app, Facebook is all set to follow suite and occupy a space alongside some of the most dominant VoIP apps […]
It’s scary to think you can be simply browsing the Internet when WHAM! a screen pops up out of nowhere claiming that you have been hijacked and will need to pay a bitcoin to free your computer. Unfortunately, ransomware like this is not uncommon. But now there’s a new, more devastating virus that asks victims […]
At a recent cloud technology conference, Amazon Web Services (AWS) launched a tool to help streamline data analytics in the cloud. This new tool, named “Glue,” is designed to help reduce the burden on engineers and employees so they can get down to the important elements of data analytics. Read on for an explanation of […]
The New Year is upon us, and with it comes a new batch of cyber threats. As advances are made in the world of technology, businesses anticipate changes that can make life more convenient. But, like snakes slithering into your home, cyber attackers also keep up with technological changes for their own nefarious ends. Knowing […]
From being an emerging app that allows sharing photos of puppies in vintage-themed filters, Instagram has transformed into a marketing tool that savvy businesses ought to have. The photo-sharing giant now has more than 500 million users, making it an ideal online marketplace. Most businesses have an account, and those that know how to create […]
Small business marketing has often been a difficult endeavor for small business owners. Marketing involves a great deal of time, effort, and can require significant financial investment. For a long time, marketing automation was something only enterprise-level businesses and corporations could afford, but with new technology, that’s no longer the case. Read up on the […]
As long as businesses host valuable data, cyber criminals will continue to bypass the security protocols meant to protect this data. The causes of security breaches range from device theft or loss, weak and stolen credentials, malware, and outdated systems that use ineffective security measures. And with these five tips, you can take the first […]
The astounding amount of data that businesses create on a daily, monthly, and yearly basis is totally unprecedented. And that number doesn’t show any signs of slowing, most likely reaching 1.7 terabytes per person by the year 2020. For businesses harnessing that data, this creates a major challenge: Current data storage limitations make it nearly […]
As long as there have been salesmen, there have been scammers trying to sell useless products. Traditionally the elderly have fallen prey to cold-call fraud, but now scam artists are getting tech-smart, and it’s the younger generation of computer users who are falling for scams. Let’s find out just what’s going on with this new […]
The use of social media for marketing is practically inescapable at this point. And for good reason: companies gain access to increased visibility, more sales opportunities, and more opportunities to define their brand. But why limit your business to a few of the most well known options? The internet is full of useful social media […]
Business Intelligence strategies have been utilized by company owners for decades, but only in today’s Internet-based market do they have access to all the information they need in one location. See how business owners can use their business intelligence technology to budget for the coming fiscal year. Compiling Data Across the Board Business Intelligence is […]
When it comes to protecting yourself and your business online, the type of authentication you use for logins, whether for business or for personal use, is vitally important. While many people understand that secure logins are crucial, the differences between the various security measures may be lost on many people. Before you give up on […]
With YouTube, Reddit, and Instagram just a few clicks away, it’s a miracle you can get anything done during an eight-hour workday. As you’re probably well aware by now, there is a huge possibility for employees to waste precious time on sites not related to your business. This problem arises when a company does nothing […]
Facebook has been used by people to connect and share information for a long time. However, until now Facebook struggled to break into the world of business. The good news is that starting today, the launch of Facebook at Work will make it possible to incorporate social media into your company’s workflow. Take a look […]
The technology of crime is evolving, and criminals get smarter every day. But when technology proves too difficult to exploit, criminals resort to manipulating information from their targets via social engineering. This burgeoning field allows criminals to trick people into disclosing sensitive information such as passwords and bank information. If you’re worried about the ability […]
Besides looking like an early version of Cyclops from The X-Men, what’s with all the hype on virtual reality? How much of a difference can be made by slipping ourselves into a three-dimensional world? For businesses, operating with the same routine day in and day out can be quite monotonous for employees. Imagine if they […]
Everyone hates jargon. It’s ostracizing and off-putting, but somehow we just keep creating more and more of it. For those who have adopted an “if you can’t beat ‘em, join ‘em” philosophy, we have just the list for you. Let’s take a look at some of the most relevant cybersecurity terms making the rounds today. […]
Aside from having an up-to-date LinkedIn profile, there seems to be more waiting around than getting job interviews or receiving promotions. Why so? You’ve given all the relevant information needed to land a job, or to convince your boss that it’s time for you to step up the corporate ladder — but what else is […]
Companies can pay a hefty sum if they ever experience any downtime. In fact, Delta Air Lines had a bad bout of severe downtime just last month. In just three days, the airline company cancelled 2300 scheduled flights and suffered $150 million in income loss. That doesn’t even account for the considerable reputational damage from […]
In 2012, cloud storage firm Dropbox was hacked with over two-thirds of its users’ details dumped all over the internet. While the company initially thought a collection of email addresses was the only thing stolen, it was wrong — passwords had been compromised as well. This new information came to light when the database was […]
If you aren’t a celebrity or a multimillionaire capable of purchasing millions of Twitter followers, it’s quite hard to establish a notable online presence these days, especially if you’re a small- or medium-sized business. It’s undeniable that the benefits of a strong online presence on prominent social media platforms such as Twitter are numerous. With […]
What are the components of a good CRM software? Must it fit into your budget? Should it be easily navigable? Or must it have a simple interface? All the aforementioned qualities are vital, but none of them are important if they don’t meet all your business’s unique needs.The more pressing question is this: how would […]
As the spectacle and competitive atmosphere of the Rio Olympic Games have drawn the world’s attention, hackers who use social engineering are inching closer to our private information. Although our systems may be prepared for the likes of malware and worms, social engineering is a different beast of its own. If used effectively, hackers can […]
Theoretically, scheduling meetings should be virtually hassle-free. But in reality, simply agreeing on a mutually compatible time is often an impossible task. On top of hectic schedules, you have different departments that have their own time constraints. What if there was a tool that could take care of all that for you? That’s where Microsoft […]
Considering the most recent stats of Facebook’s daily usage — an astounding 1 billion daily mobile users, to be exact — it’s time to take another look at your company’s page. Even if you’re actively managing your page, changes and updates are so frequent at the social media colossus that there’s likely a feature or […]
A simple Google search of “ransomware” returns just over 9 million results. So, too, does a search for “Three Mile Island,” the location of the late-70’s Pennsylvania nuclear meltdown. And while we don’t mean to equate the near catastrophe of the latter to having your company’s data hijacked by computer hackers, ransomware can in many […]
Have you seen folks wandering around downtown, staring at their phone like it was a map pointing them to a pot of gold? Or ordering pizza over a Facebook chat conversation with an awkward cashier? With some creative marketing and structuring, your SMB could be on the other side of those people’s phones. Tech fads, […]
If an IT consultant told you that backing up data is one of the most important things for your technical team to do well, you’d probably nod in agreement. But what if they suggested that your dirty data requires cleaning prior to utilization? One simple adjective like “dirty” may give you pause, and there’s a […]
Keeping your company data safe and secured is not an easy job, especially as cyberattack threats get more and more sophisticated every day. But fret not, there are a lot of simple solutions that can be achieved with almost any level of tech expertise. In this article, we’ve listed 5 of our favorite cybersecurity tips […]
In a day and age of constantly evolving internet technology, it’s our job to keep an ear to the ground at all times, because you just never know when something new might be making noise on the web. One area in particular where you hear constant clamoring is with SEO and Social Media methods, and […]
Although WordPress is more secure than it used to be, outdated installations can be a potential threat to your website and the data that is hosted on the servers. In an attempt to shut down hackers before they can exploit vulnerabilities, the WordPress security team recently rolled out a new version that patches security loopholes […]
“Double-tapping” is a phrase used to describe the liking of photos on Instagram, as a business you’d want to get as many double-taps as you can, but how? Should you invest in buying followers or start an excavation project in search of the genie lamp your parents buried in the backyard? Before breaking out the […]
You can easily measure any celebrity’s success by one thing: their reputation. Celebs with questionable track records tend to star in less movies and make less money. This same notion can be applied to your company. By investing in the creation of a well-liked and interactive online reputation, the chances of skyrocketing towards success is […]
For some NBA fans, the Milwaukee Bucks have long been a laughingstock on court. However, their most recent loss is no laughing matter. According to Yahoo! Sports, last month a team employee unknowingly sent out names, addresses, Social Security numbers, compensation information and dates of birth of players to a spoofed email account operated by […]
What do circuses, the Internet and Harry Potter fans have in common? They are all communities that house numerous individuals sharing experiences and showing support on a common interest that defies geographical limitations. The 21st Century is an age where information reaches thousands in mere seconds, and what that can do for your business is […]
The worrisome rise of ransomware doesn’t seem to be slowing as Microsoft recently announced the detection of self-propagating iterations of the malware. With this evolution, it is essential for SMBs to update their understanding of this security threat in order to properly protect themselves. Keep reading to learn how ransomware is continuing to extend its […]
Most small and medium sized businesses have a tight marketing budget – especially when it comes to social media. So if you’re looking to get noticed on Facebook, you may be reluctant to spend cash on an ad campaign. Luckily for you, there are several ways you can market your business on Facebook that won’t […]
The speed and quality of internet connections continue to offer SMBs more opportunities for reaching customers and clients. One of the most recent innovations is live video streaming, an inexpensive and convenient way to increase your business value and diversify your services portfolio. It’s a huge and open-ended service, so why don’t we narrow down […]
Like all things man-made and otherwise, business continuity plans are not perfect. They too have pitfalls that can result in your business’s failure if not accounted for immediately. Don’t blame it all on the IT guy, as often times the way a system is designed can also have loopholes. Here are a few of the […]
Unfortunately, we’re confronted with new web security threats every day, and today is no different. Experts have exposed a flaw in ImageMagick, one of the internet’s most commonly used image processors, that could put your site in harm’s way. By learning more about this vulnerability you’ll take the first step toward better protecting your content. […]
It can be discouraging for any business to post a thoughtful tweet in the morning just to see that it barely has any retweets by the end of the day. Even after hours of compiling the best 140 characters your company can think of, are you still not getting any hits? There are many tricks […]
When it comes to marketing, it can be tough to determine the most effective strategies. There are so many different ways you can try to lure customers to your brand: a free ebook, email marketing and press releases are few strategies often used. But how do you know what’s most effective? It all comes down […]
Hackers come in all shapes and sizes. From kids trying to gain notoriety on the Internet to political groups trying to send a message, the motives for a cyber attack vary widely. So how can you protect yourself? It all starts with getting to know your enemy a little better. Here’s a profile of four […]
500+ LinkedIn connections can seem like a lofty goal. You have a business to run, and probably don’t have much time to dedicate to the platform. However, carving out the time to grow your LinkedIn network can prove invaluable as it will provide social proof to yourself or organization and presents the opportunity to connect […]
There’s a lot of talk about BYOD policies these days. While most companies are more concerned with the security risks that go along with bringing your own device, far fewer business owners forget the productivity risks. Believe it or not, a poor BYOD policy (or lack thereof) can actually hurt your staff’s productivity. Here are […]
Taking work home, or practically anywhere else, has never been easier. With personal mobile devices, your employees can access company files wherever they are. Bringing your own device (BYOD) has become a popular strategy for many businesses to conduct work more efficiently and flexibly. But this strategy is not without its problems. BYOD, if not […]
Love, Haha, Wow, Sad or Angry. If you’ve been on Facebook recently, you’ve probably noticed that Facebook has finally added five more ways for you to react to a particular post. Many businesses will find this feature important since these new emoticons now provide a way for you to know what users feel about your […]
For many business owners, calculating the return on investment of a new technology purchase can be tricky. Some may not even see the value of calculating it, and therefore skip this step. This, however, can be a costly mistake to your business because if your technology isn’t saving you money, it’s costing you. Here are […]
Has your computer been running slow lately? Are you getting a bunch of unwanted pop-ups? Then it’s possible your system’s security has been breached. Being able to identify whether or not your computer is infected with malware will allow you to quickly come up with antivirus solutions to protect your system. This means you’ll be […]
We are no longer in the dark ages of Disaster Recovery. With the onset of cloud computing, DR has become more efficient and affordable than ever. Despite this fact, many business owners still cling to their medieval DR mindsets and myths that belong in debates among king Arthur and his knights of the round table. […]
To monitor your employees, or not to monitor, that is the topic of this blog post today. If you’ve ever considered monitoring your staff’s online activities, you may’ve been lost as to whether or not it’s the right decision. So we’ve listed the pros and cons of doing it, and some tips to make it […]
Social media marketing can be time consuming. You may spend hours upon hours trying to get it right and still see little growth in your followers. So what can you do to be more effective and save time in the process? Here are ten tools that can streamline your social media efforts and even offer […]
If you’ve managed to convince yourself that only large enterprises have the money to take advantage of Business Intelligence (BI), it’s time to think again. While it’s true that in the past you needed the help of pricey specialists to really delve into BI, these days a range of self-service tools mean that small- and […]
The time to increase cyber situational awareness and establish better security strategies has never been more opportune. Since 2015, the number of attacks on the financial services sector has increased and shows no signs of letting up. Whether it be extortion or credential-stealing malware, different tactics are utilized to target desired areas. To optimize safety, […]
Reputation and image management has come a long way from being the vapid process it was decades ago. It is now vital to those wishing to find wealth, trustworthiness and entrepreneurial longevity, and nowhere is this more important than on the Internet. With that in mind, here are a few tips to help you establish […]
If you’re grinding away at your desk, stuck at the office for another late night, wondering when you’ll ever complete that final task on your to-do-list, there is hope: principles that can be applied to make you more productive. These ideas will not only improve the quality of your work and business, but also the […]
While there is a lot of information out there about how to gain value from LinkedIn, most of it is aimed at large companies or individuals. Some of this information can be useful, but some of it can cause you to make mistakes that present your business in the wrong light. As an SMB owner, […]
When it comes to Internet security, a reported 87% of small businesses have no security policies in place at at all. And considering that employee error is one of the most common causes of an online security breach, it makes sense to have rules in place that your staff need to follow. So to help […]
Power outages, disasters and other disruptions happen. And thousands of businesses around the globe are affected by them every year, with lost profits ranging into the millions, if not billions. So how can your business protect itself and stay open when the unexpected strikes? Here are five common business continuity strategies that many companies rely […]
When and if disaster strikes, is your business going to continue to operate and cater to customers despite a possible long-term hardware failure or a network disruption? If you answer no or are not even sure what to do, you are part of a majority of business owners who have not considered disaster preparedness and […]
When it comes to the online security of their business, many SMB owners consider it an afterthought. They think their business is too small to be of any concern to cyber criminals, and there’s good reason for this mentality. How often are security breaches to SMBs listed in the news? Rarely. In fact, you may […]
For some owners, business intelligence is the bane of their business. Staring at complex charts and graphs and trying to make sense out of them can be a major headache. But what if there was a way to simplify your data even more? Believe it or not, it is a possibility. And here’s how one […]
Are you confused on just how to measure the value of your company’s social media? Don’t worry about it because you are not alone. While there is a lot of information out there in regards to the subject, it is something that experts still don’t necessarily agree on. This has made it difficult for businesses, […]
There’s more to social media marketing than using Facebook, Twitter, and LinkedIn. YouTube has rapidly grown from a small video sharing website for amateurs to the largest online video platform in the world. It offers an incredible opportunity for businesses to reach out to their current and potential clients through personalized, engaging videos. Are you […]
A dissatisfied customer sounding off on a ‘rant’ site about how unhappy they are can have serious ramification when it comes to your company’s online reputation. It is sometimes possible for these negative reviews to end up on the first page of your search results if you’re not careful. However, businesses are not powerless when […]
Analytical software is an indispensable tool for any businesses; it helps you understand how well your website is performing and how do you stack up against your competition. Many companies turn to Google Analytics as a means of tracking and monitoring their site’s statistics. But when you’re faced with analyzing so many complicated statistics and […]
Even a single second of downtime at your business can cause a ripple effect that sees operations become unhinged. While most Business Continuity Plans (BCPs) take into account longer power outages, short ones can be just as dangerous to your company. It is important that you and your employees be prepared should a power outage […]
What would you do if you couldn’t access Facebook, Twitter, Instagram or any of the other social media platforms that you rely on to keep you up-to-date with the ins and outs of your friends’ lives, current affairs and celebrity gossip? Would you miss it or would it be a blessing in disguise? If you’re […]
You are probably already familiar with ransomware, one of the nastier forms of malicious software that does the rounds every now and again, but what you may not already be acquainted with is a ransomware program called Chimera. Only recently discovered, Chimera’s creators have taken the already unpleasant ransomware program’s scare tactics to the next […]
As a small or medium-sized business owner or manager, it’s only to be expected that you want to keep your company safe from cyber attacks and hacking attempts. But how much do you really know about online safety? With massive corporations such as Sony falling victim to attack, cyber security has never been more in […]
Pushing the envelope, thinking outside the box, keeping someone in the loop. All of these phrases, and countless more, have had their turn in the corporate spotlight. Thankfully now, in most working environments, they have been consigned to history. However, one buzzword is making the rounds at the moment and – unlike some of its […]
It’s one thing to look at and collect your business’s data, but how do you actually go about turning that wealth of information into something meaningful you can use as a force to propel your organization on to bigger and better things? Data mining can be a daunting task, and may well make a regular […]
You are protecting your small or medium-sized business with insurance – of course you are. But is that really enough? The recent increase in natural disasters has led savvy business owners to also take out business interruption insurance, which covers many additional scenarios in the event that you are unable to carry on operating. Think […]
While a small number of Facebook and Google users have, in the past, been warned that their accounts may have been hacked into by something called a “state-sponsored actor”, users of social media platform Twitter have largely escaped unscathed by the phenomenon. Or at least they haven’t been told about it. Until now, that is, […]
As end users of Google’s suite of productivity enhancing tools, we have a right to know that the company is doing everything in its power to protect its billions of users – whether they are working from a desktop, browsing while they are on the go, or working remotely. But what measures has Google put […]
Having a Business Continuity Plan (BCP) is great, but only if you know when it needs to be invoked. If you don’t know when it should take effect, then you might as well not have one at all. While a lot of business owners might believe it is pretty obvious when a BCP needs to […]
People want to read your blog. You may not think it’s true, but the fact of the matter is that someone somewhere is looking for information on a subject you know inside and out. Of course, this information has to be presented in way that is engaging and unique to stand out and catch people’s […]
From restaurants to sports equipment vendors, no business is immune from negative feedback online. With more and more people spending hours on the Internet every day, customers are quick to voice their opinions about businesses. And their comments aren’t always positive. You might wonder how do you respond when you receive a negative review from […]
Business Intelligence (BI) software has helped thousands of small and medium-sized businesses around the globe increase profits and improve efficiency. If you think your business will enjoy similar success by simply installing some software you are sorely mistaken. You must plan BI implementation wisely in order to see the results you want. Here are a […]
As a business owner, you may think social media isn’t worth the effort. You may have dabbled in Twitter, Facebook, or LinkedIn and seen minimal (if any) results. Of course there are other businesses that do well on these platforms – like Nike or Google – you may think. But these are exciting brands! What […]
There is nothing worse for a company and its customers than being forced to close because of inclement weather. And with winter almost upon us once again, now is a good time to make sure your business continuity plan is prepared for anything and everything mother nature is looking to throw your way. By communicating […]
