IT RESOURCES

THE INFORMATION YOU NEED TO MAKE TECH WORK FOR YOU

We believe business technology exists for one reason—to help you achieve your goals. We also believe one way to make that happen is by freely sharing our expertise with others.

Whether you’re one of our clients or not, feel free to make use of the resources below. They’re free, they’re reliable, and they’re here just for you.

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How to leverage technology to increase efficiency

Successful businesses make technology work for them, not the other way round. When used correctly, technology can make every task much easier to accomplish. So if you’re looking to increase staff efficiency, incorporate technology into your daily operations with the following methods. Change office communication To increase teamwork and productivity, set up instant messaging software […]

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6 Tips for keeping organizational unity up — even if not everyone is in the office

Building organizational unity can be tricky these days, as many companies are embracing work from home arrangements and satellite office setups. Non-office-based workers are at a clear disadvantage, as their physical absence from the office means they miss out on integral workplace social interactions that are necessary to build relationships and strengthen teamwork.

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Why marketing automation should be a top priority for SMBs

It can be challenging for small- to mid-sized businesses (SMBs) with limited resources to get their marketing efforts off the ground, but marketing automation can help them gain a competitive edge and achieve success easier. By automating repetitive tasks and marketing more effectively on multiple online channels, you save money and provide a better experience […]

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The secret to staying productive while working at home

Has your team (or have you) run into an invisible wall of stagnation while working at home? Don’t worry, you are not alone. Thousands of Americans are still adjusting to the rigors of this new work arrangement. But after several months of remote work, many experts are discovering ways to boost productivity in this work […]

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Attract customers with these 7 types of video content

Do you want to bolster your marketing campaigns? Then create videos and post them on social media. It doesn’t take much to make videos — you can finish high-quality ones using your smartphone and accessible video editing software. This makes them one of the most cost-efficient ways to target and convert potential customers. Here are […]

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5 Tips for raising remote work productivity

Maryland and Washington, DC businesses are getting creative with work setups nowadays, owing to challenges and opportunities that the coronavirus pandemic brought to the forefront. So it’s no surprise that many companies are implementing remote work arrangements, as it not only protects employees but it is also a great way to leverage technology to manage […]

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Back up your data with these four storage solutions

Businesses rely heavily on data for their daily operations. They use it for everything, from building client relationships to developing marketing strategies and so much more. But without data backups, businesses risk losing data in case of a disaster. Every business owner must develop a robust backup plan for their business, which includes implementing any […]

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5 Ways unscheduled downtime hurts your business

Unscheduled downtime can start a chain reaction of undesired impacts, such as lost customers, reduced employee productivity, high remediation costs, and reputational damage. While it is difficult to quantify the costs of downtime, Gartner puts the average at $5,600 per minute, but this varies enormously by industry and business size.

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How to collect customer data effectively

Businesses have more access to customer data these days, thanks to customer analytics tools being more affordable and powerful than ever. However, a lot of data is unnecessary and can take up precious memory space. To ensure that your insights are relevant and useful, you must have a well-defined data collection system in place. Customer […]

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